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Research Project Report and Presentation

Why do we need strategic management research?
A recent study (national survey) was conducted by the Association for Strategic Planning revealed that high success organizations employ strategic management framework. Whereas low success organizations is driven by significant risks/challenges.

This report will include the framework of strategic management to assess your organization on a macro and micro level. The purpose of the report is to identify strategic issues and provide recommendations for organizations to consider allocating their resources appropriately. Organizations will have three options:
1. Student-led Faculty Supervised (Research conducted by students and facilitated by faculty).
2. Team-led Faculty Supervised (Research conducted by your designated team and facilitated by faculty).
3. Faculty-led and Supervised (Research conducted and facilitated by faculty).

Module 1 (Week 1)
INTRODUCTION
Executive Summary (at the end)
Background / History (of the Company)
Mission Statement
Strategic Evolution
Stakeholders
Company’s Organization and Structure
Purpose of the Report

Module 2 (Week 2)
EXTERNAL ANALYSIS
Introduction
Basic Industry Information
Industry Analysis/Porter’s Five Forces
Power of Buyers
Stakeholders
Power of Suppliers
Purpose of the Report
Threat of Substitutes
Intensity of Rivalry among Established Firms
Industry Attractiveness/Profitability
Summary (Results) of Five Forces
External/Macro Environment
Strategic Group
Opportunities and Threats

Module 3 (Week 3)
INTERNAL ANALYSIS
Value Chain Analysis
Primary Activities
Support Activities
Results of Value Chain Analysis
Summary of Value Adding Activities
Competitive Advantage Indicators
Financial Ratio Analysis
Interpretation/Evaluation
Summary of SWOT Analyses
Industry Attractiveness/Profitability
Summary (Results) of Five Forces

Module 4 (Week 4)
BUSINESS LEVEL STRATEGY
Generic Business Level Strategy
Advantages and Disadvantages of Business-Level Strategy
CONCLUSION

Module 5 (Week 5)
STRATEGIC ISSUES
Alternative # 1
Advantages and Disadvantages
Alternative # 2
Advantages and Disadvantages
Decision Quality
Decision Tree
Recommendation and Justification
Future Vision


Suggested Fee for member: $1,000.
Suggested Fee for non-member: $1,250.
Please contact us at info@sdefoundation.org for Research Project schedule.
These are suggested fee for service to cover the cost. However, you may apply for 50% or 100% sposorship. You may download the sponsorship application from our home page.